[3] New Trends in Antitrust Regulation for Internet Platforms in 2026 and Corporate Compliance Strategies

New Regulatory Trends: From "Behavioral Regulation" to "Ecological Governance"
In 2026, antitrust regulation of internet platforms will exhibit three new features: first, algorithmic collusion will be included in key monitoring, with platforms using data sharing or AI pricing systems for implicit collusion facing severe penalties; second, the "gatekeeper" system will be fully implemented, requiring ultra-large platforms to open core data interfaces and prohibiting self-preferencing through data advantages; third, enforcement methods will be upgraded, introducing "digital market units" for real-time behavioral monitoring. Companies must be wary of hidden monopolistic practices such as variants of "choose one from two," traffic discrimination, and killer acquisitions.

Corporate Compliance Response: Building a Full-Chain Risk Prevention and Control System
First, establish an algorithm filing and transparency mechanism, conducting regular compliance audits of recommendation algorithms and pricing models to avoid algorithmic collusion risks. Second, restructure the data compliance framework to ensure data collection and use adhere to the "minimum necessary" principle, and open necessary data interfaces to break down barriers. Third, optimize platform rules by prohibiting unreasonable "most-favored-nation" clauses or bundled sales. Fourth, appoint an antitrust compliance officer, establish internal reporting and emergency response procedures, and proactively cooperate with regulatory investigations.