Zhiming Lecture Hall Session 2 — Live Analysis: "What Can Young Lawyers Learn from Luo Yonghao's Livestream?"
[3] On the afternoon of April 22, 2020, the second session of the "Zhiming Lecture Hall" sharing lecture hosted by Guangdong Zhiming Law Firm was live-streamed on the Tencent Classroom platform. The theme of this lecture was "What can young lawyers learn from Luo Yonghao's live stream?" Li Zuolin, a legal assistant at Guangdong Zhiming Law Firm, served as the guest speaker for this lecture.
[4] Li Zuolin, Legal Assistant at Guangdong Zhiming Law Firm
During the live lecture, Assistant Li used the recent example of Luo Yonghao's livestreaming debut to analyze the current development trends of new media and illustrate the powerful promotional effect of livestreaming. At the same time, by citing several lawyers who became "internet celebrities" through livestreaming promotion, he encouraged young lawyers to seize this opportunity and properly leverage the "tailwind" of online livestreaming to promote themselves.
During the interactive session, everyone humbly consulted Assistant Li about potential issues in lawyers' online livestreaming, and he patiently answered all their questions. The entire lecture was relaxed and engaging, with participants gaining a lot. They all expressed a desire for more such lectures to enhance lawyers' self-marketing abilities and meet the demands of the times.
Li Zuolin, assistant lawyer at Guangdong Zhiming Law Firm, during the livestream.
Indeed, the era of comprehensive livestreaming has arrived. The development of the internet and technology has made "everyone have a microphone," and China's online livestreaming industry has entered a stage where "everything can be livestreamed, and everyone can be a host." Undeniably, successful online livestreaming can bring lawyers considerable traffic, thereby increasing their exposure and boosting their visibility. However, in this new field, many lawyers have repeatedly crossed red lines, so they must still conduct thorough preparations before choosing this form of promotion.